Johnstone (1975) defined religion as a system of beliefs and practices by which a group of people interpret and respond to what they feel is mystical and revered. It certainly defines how a person should behave in specific situations. Essay Re-writing. They therefore ignored what Rawls takes to be an inevitable plurality of views as to what constitutes the good. Although many companies today have unfortunately drifted away from giving their customer an exceptional customer service … So, if you need help, contact us by phone or email and live chat. Carrigan & Attalla (2001) suggest that consumers tend to make ethical purchases that do not require them to pay more, suffer loss of quality or make a special effort. Some prior studies in religiosity and consumer ethics classified religiosity into two categories which is extrinsic and intrinsic. Also, do not introduce new ideas in the conclusion. One’s confidence and moral maturity in ethical decision making may also be related to one’s perceived locus of control (Forte, 2004). But don’t add too many details in the beginning. Business Ethics and Customer Satisfaction Essay 2703 Words | 11 Pages. Ethics: An Essay on the Understanding of Evil › Customer reviews; Customer reviews. Concerns of ethical problems in business and marketplace have dramatically increased over the past decades and it is important for the researcher to find out the solutions. Ethics is a branch of philosophy that studies morals and values. However, the result show that the demand of ethical products still unable to represent the actual decision making of consumer. The plurality of values led Rawls to defend the priority of the right over the good, as a means of ensuring that definitions of the collective good do not come at the cost of basic individual liberties. True enough that there is an increasing number of people make their purchase decisions on the basis of ethical values, such as environmentally friendly products and production methods, labour standards (wage rates and working conditions), and human rights (Tallontire, Rentsendorj & Blowfiled, 2001). The focus on many different behavioural domains without discriminating across behavioural instances (Webster, 1975); the excessive reliance on self-reported measures of ethical behaviour that are significantly affected by social desirability biases (Auger & Devinney, 2007); and a superficial understanding of the philosophical assumptions of different definition of ethics and how this might translate into consumer behaviours (Caruana, 2007). Find helpful customer reviews and review ratings for Essays on Hellenistic Ethics at Amazon.com. New Thesis Topic Ideas on Customer Service. Besides, Consumers who express greater commitment also are likely to forgive unethical business behaviors. In social environment, when someone intents to make an ethical decision, it is advisable that he or she to cope with their cognitive thoughts especially dealing with the values and consequences behind their action as this will lead them to be evaluated by the society members. Custom written ethics essay. Usually it will in term of adverse health effect for the individuals. In particular, men are more likely to adhere to the "ethic of justice" by emphasizing rules and individual rights. They weight the problem base on the circumstances because they might thinking this problem will not affect the great circumstances even it is unethical. 500+ Words Essay on Ethics. The most important first step is to satisfy the customer by meeting their expectations. So, if you Case Studies On Ethics need help, contact us by phone or email and live chat. In fact, Terpstra et al. For example, some cultures perceive people as essentially good while others tend to take a more pessimistic view. While guilt is commonly assumed to occur post-purchase (Hiller, 2008), Steenhaut & Van Kenhove (2006) found that anticipated guilt acted as a partial mediator between consumers ethical beliefs and intentions. Religion affects individual behavior through two sources. (The Concise Oxford English Dictionary). (1993) have argued that people tend to become more ethical as they grow older. Therefore, society tends to have expectations about how businesses or firms should behave in return. The extrinsically motivated people use his religion whereas the intrinsically motivated live his religion (Allport & Ross, 1967). In another type of dishonest consumer behavior, consumers deliberately return goods for reasons other than actual faults in the product (King & Dennis, 2006). In this particular circumstance, the result indicates that Gen Y’ were the best consumer group with highest level of ethics amongst the four generations. For instance, Ger & Belk (1999) studied perceptions of and behaviors regarding materialism in the U.S., Turkey, Romania, and Western Europe. Ferrell, Fraedrich and Ferrell (2010), define ethics as the study and philosophy of human’ activities, with a specific purpose of determine whether a particular action or behavior is right or wrong. If companies are willing to manage their ethical responsibilities properly, it could be beneficial for both parties including successfully implant a purposeful relationships. - Effects of products/services and in relationships with stakeholders. The Institute of Customer Service reported approximately 68 percent of study participants stopped patronizing a company due to a single incident of poor customer service. In short, ethics play a critical role in every aspect of the society either business, education, marketplace and others. They serve as rules of conduct and can be important guidelines for how individuals should or ought to behave (Pitta, Fung & Isberg, 1999). Tian & Keep (2002) find that consumers engage in fraud to retaliate against businesses that commit unethical acts against them. For this to happen, however, it is necessary to develop theories of consumer behaviour able to explain ethical and altruistic purchases in contrast with the traditional marketing theory that is focused on self-interested consumption motives (Thogersen, 1996). Moreover, ethics consist of the rules of behavior. That attention to business ethics is critical during times of fundamental change -- times much like those faced now by businesses, both nonprofit and for-profit. "A teacher must be able to communicate and interact with parents or guardians, families, According to Pitta, Fung & Isberg (1999) states that a deeper and less obvious level comprises those things which individuals hold dear and which guide their behavior. This is also because there are cultural differences in social roles, gender roles, institutional structures, welfare expectations, laws, and traditional rights, privileges, and obligations. Nonetheless, some companies still did not fulfill they duty to provide safety product to consumer. Theories of the good therefore focus upon what outcomes to promote, whereas theories of the right focus upon what principles to honour, or on questions of duty (Pettit, 1991). In order to write pages on ethics, you have to be very rational. First is the deontological evaluation and the other is a teleological evaluation. (2005) discuss. (1995), was adapted to measure the respondents’ perceptions about the importance of ethics in marketplace success. Marketing ethics theories generally recognize personal characteristics as determinants of various aspects of a marketer’s ethical decision-making process. In other words, older marketers are likely to appreciate the long-term benefits (to organizational performance) of acting in an ethical and socially responsible manner. Once the consumer has determined a set of perceived alternatives or courses of action, two major ethical evaluations might take place. This process begins with a marketer developing a targeting strategy based on the key characteristics of the product and the attributes of the target. Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the views of UKEssays.com. Consumer ethics will have important contributions to make to one of the risk analysis as well which is risk management. Schein (1997) highlighted that organizational culture is a basic assumption which serves two fundamental purposes which are more to the survivorship as well as the growth of an organization either external adaptation or internal integration. (2005) add to the list of reasons behind this ethicality boom the globalization of markets, the rise of transnational corporations and brands, and the shift in market power towards consumers. Similarly, deontological approaches seem to present an implausible picture of actors rationally judging the degree to which each of their actions conforms to a very abstract principle of universalization. These aspects include both social and environmental issues, for example the use of child labor, suppressing or preventing labor unions and testing on animals (Uusitalo & al 2004). For example, although consumer activism and pressure from non-governmental organizations (NGOs) led to Starbucks prominently displaying and selling Fairtrade coffee, the sales levels have been much lower than expected and demand has remained at a flat rate since its introduction in 2001. According the review by Hunt & vitell (1986), individuals and groups will differ in their ethical behavior and decisions which revealed by studies in marketing ethics. These are apparent and portray some of the values of the culture. CLTV improves with better customer service. For instance, the Japanese elevation of politeness in behavior may reflect the limited physical space in the island nation. Essay Examples; Check for Plagiarism; About Us; Log in. Besides, Belch & Willis (2002) claim the changes in family structure to the increased fluidity and uncertainty of relationships; while conversely, McGregor (2000) presents the outcome of these changes as the rise in smaller families, the declining fertility of women and the fact that women are having children later in life. Organization must take care of shareholder, employee and any company’ related interest for example to earn adequate profits, to maintain a long term purposeful relationship with their stakeholders. It is difficult to separate the lower two levels since attitudes and values tend to overlap (Pitta, Fung & Isberg, 1999). Cyprus, Copyright © 2020 UniAssignment.com | Powered by Brandconn Digital. Culture help to shape an organization and organization has relationship with consumers and affect the consumption of consumers. He is well known for his advocacy of animal welfare. Customer loyalty is much harder to obtain that customer service satisfaction. You should have the clear understanding and knowledge about what is ethical and what is not. According to John Gardner, high organizational trust can advance in many aspects, like level of consumer ethics; employee’ productivity; product quality; work flexibility but effective as well. When it comes to the decision making process, ethical consumers are still not ignoring price and quality but applying some additional criteria when selecting products (Harrison et al., 2005) Due to the young nature of the discipline there is no one established definition of an ethical consumer. A survey by the Consumers Association in 1998 suggests 83% buy organic food to avoid pesticides, 75% because they believe it to be kinder to the environment, 70% are concerned about intensive rearing of animals, 68% because it tastes better, 40% because they want to support local farmers and 36% because they are worried about Bovine spongiform encephalopathy (BSE) also known as the mad cow disease (cited in Tallontire, Rentsendorj & Blowfield, 2001). What is acceptable by people and what is not? According to Gordon & Ditomaso (1992), support that culture are formed by a combination of practices, values, norms, beliefs, ritual, with an assumption that the societal members are about to obey the law of nature. Creating a professional image involves careful planning and a concentrated training effort. According to Kohlberg’s (1981) cognitive moral development theory, an individual’s cognition, emotion, and judgment may change as he or her moves through stages of moral development. Taking actions in the interest of the customer would enhance company performance and would contribute to a perception of greater importance of ethics in organizational effectiveness. Consumers also consistently proved themselves unpredictable and unmanageable in which they show different images and faces in purchasing (Gabriel & Lang, 2006). Each request is handled by an expert member of the team. He argued that teleological theories implied that it is justifiable to exploit some people, or limit their rights, in pursuit of a more general utilitarian benefit. Some many assume or believe that consumers are controllable and therefore they are responsive to marketing inputs. Therefore, firms which need to address ethics as a product or brand issue and look not only at their own activities but also those of their parents and subsidiaries and those of firms throughout the value chain (Crane, 2001). See All Buying Options. Alternatively, there appears to be a positive trend towards attempts to purchase goods with positive ethical attributes as well (Tallontire, Rentsendorj & Blowfield, 2001). Interrelations between customer buying decision and customer service. Although some older Turks felt they could not realistically desire anything materially, most felt they needed more and justified it as being for their children and family. {��_���* �8þ�,��{W�N]�9���s��� �C?kn5zloۦ�y�`a#@,mX���'�^��(�F����Fo�1�5�M��{�jCa'{��M쩆��W,�m,~Xah��� �W�5���UbOV��#��C&Χ~��է������޶H�_��u�������v4v���ʣ��}`ڔ��g� hŶ�x2w���0���~��'�imZV��=XK�]٩����?�v�l�Ioƒ��mיن_S?t[۰�. Proceed to order Ethics Essay Sample page Hire Essay Writers To Do Your Essays For You . Centuries ago, Aristotle referred to character, which he called "ethos", as the strongest means of persuasion (Lane Cooper, 1960). Many consumers have attempted to include purchasing ethical products in their positive purchasing strategies. Companies must ensure that their dealings with their employees are clean and fair and only then will … (2012) said that there is no longer a change must be initiated by the marketers anymore; its responsibilities are merely switch to consumer perception. However, unethical consumer behavior with decision-making, a form of rebel warfare against companies (Tian & Keep, 2002), results in significant damage to business profits and market morale (Steenhaut, 2006). (Kendall & Kendall, 2011) Furthermore, it was stated that in order to encourage people to make an ethical decision, one essential step that must be taken into account is underlying ethical issues awareness of the uncertain environment. Generation X is within 1961-1980 which are more advance in technology area and quite dominant in electronic industries. When you realized that it's time to start writing your essay, the first thing you need to do is to choose an appropriate topic (at least if the professor didn't indicate it). Furthermore, all the moral standards that related to the culture in which they occurred are the moral relativism (Schlenker & Forsyth, 1977). The growth of consumerism in the affluent Western countries is illustrated in increasing per capita consumption that is paralleled by a constant rise in inflation-adjusted consumer expenditure. Relativists is measure the circumstances rather than the ethical principles that are violated (Forsyth, 1992). In contrast, virtue theory does not argue that either universal benevolence or duty is the best motive for acting. Age could also directly influence an individual’s ethical decision. Although there has been no research directly investigating the effects of gender on perceived important of ethics and social responsibility, it has been incorporated in numerous marketing ethics studies. GO. Moral philosophy often divides ethical theories into two types: theories that privilege the right, and theories that privilege the good. While customer service issues are common, it is how and when your company resolves these customer service problems that will profoundly impact future purchases and your customers' lifetime value (CLV). For example Clean Clothes Campaign (CCC) is an alliance of organizations of 12 European countries. It is to the extent of reflecting the scale and power of large businesses, and the influence that they can wield within society. With this principle, the ethics of consumers might able to help them weight up … Indeed, every civilization has recognized the need for establishing laws and codes to guide human relationship and behavior (Metcalfe, 2003). For instance, in the United States, every year, after the Thanksgiving holiday, there is a day known as Black Friday when stores compete with each other to slash the prices of goods and services. This seems to conflict with some basic principles of ethical consumption, to distant others, to non-human animals, and to the environment. You can select any ethics essay as per your need: Long and Short Essay on Ethics in English Ethics Essay 1 (200 words) Ethics help in answering the questions of human morality by providing a set definition for the concepts of right and wrong, good and evil, vice and virtue and so on. Therefore, how ethically that consumer’s play on their behaviour on the product safety is important. Furthermore, consumers demand for fair trade is increasing, which shows positive purchasing behaviour in consumers nowadays. In consumer perspectives, their basic goal is to own an assurance for what they spent; good product in term of quality and safety, yet organization might hope in gaining their loyalty in return; long term attractive revenue. Indeed, our own casual empiricism at local coffee outlets indicated that not a single barista could recall a customer either asking for Fairtrade coffee or complaining that it was not available. Their stands being supported by a set of regression analyses and was concluded that there is a strong relationship in between. How does Amazon calculate star ratings? Linking consumerism to ethics, with its moral connotations of absolute right and wrong, is difficult to justify in today’s world, where globalization implies natural convicts between the standards of societies. Product safety policy is a larger effort to protect and enhance the consumer health. If a business … For many years the main form of ethical consumerism was "negative ethical purchase behavior", or the boycott. Virtue theory tends to imply a version of partiality in ethics, in which caring for and acting to benefit some people more than others is morally acceptable. Churn decreases with more customer care. It is being exposed that there is an increase in the sale and demand of fair trade and organic products (for example, ethical consumerism (Shaw, Shiu, & Clarke, 2000) and some consumers’ even attempt to punish ‘unethical’ organizations (for example, boycotting (Shaw, Newholm, & Dickinson, 2006)). 4.6 out of 5 stars. To give a definition, customer service ethics are the moral principles that govern a company's conduct with its customers, potential customers and ex-customers. Ethics is a part of culture in which to study ethical choices without considering the cultural context is not realistic (Pitta, Fung & Isberg, 1999). Other than this, there are other things involved too in an ethics paper. Despite this, there is a number of common ethical issues emerge, especially Fair Trade principles, the use of organically grown and processed materials, working practices in developing nations and the depletion of natural resources (Sanfilippo, 2007).There are consumers who may be more sympathetic toward ethical issues, and hence more likely to choose ethical products. Singer opposed to the other main approach to moral philosophy – the deontological approach – because he thinks it defines ethics narrowly in terms of a system of rules. Thus, CEV is considered an important aspect of organizational environment and marketplace. The CCC exists to support garment workers in their efforts to create substantive, sustainable improvements in working conditions. In particular, sustainable, ethical or socially conscious consumerism can refer to the purchase of products considered more ethical than other alternatives, the boycott of companies involved in unethical practices, post consumption behaviours such as recycling and the reduction of consumption itself (Newholm & Shaw, 2007). Some boycotts are organized by campaign groups, for instance; Baby Milk Action’s boycott of Nestle (Tallontire, Rentsendorj & Blowfield, 2001). Individuals need to consider their scope of actions as this may affect other’s welfare if making the wrong decision. However, Donahue (1985) argued that intrinsic religiosity correlated more highly than extrinsic religiosity with religious commitment. Consumer has a rightness to know how safety the product their use that can collect those information and proof from the relative company. These consequences provide feedback to the individual’s personal experiences when compared to the originally expected consequences. According to Lynne et al. Hence, intrinsic religiosity and extrinsic tended to have relationship with consumer ethical behavior. There is common agreement that a country's culture is directly related to the ethical behavior of its managers (Pitta, Fung & Isberg, 1999). Essay Preview. Consumers normally will recognize the organize the organizations that attempt to be responsive to various ethical and social factors in the marketplace over the time (Laczniak & Murphy, 1993).Usually consumer judged the product base on the company reputation and reorganization. Our writers and customer service representatives are up and running at all times to meet your academic needs. The hunt-Vitell model contains several distinct background factors that impinge upon the entire decision-making process. The reason that researchers show interest is because millions of dollars have been lost in counterfeiting and piracy; the impact of globalisation and the invention of the internet accelerated and highlighted consumer ethical issues. Consequentialism and deontology do not exhaust the approaches to ethics that are relevant to ethical consumption. First, consumer’ ethics come from organizational ethics or consumer themselves. Women, however, are more likely to adhere to the "ethic of care’’ by emphasizing relationships and compassion. The ethics of the consumer can shift quickly. Any company that claims customer centricity and service … 32 Stasicratous Street Ethics plays an important role in customer service. Don’t miss a chance to chat with experts. Charalambous Tower According to Crane (2001), there are a number of complicating factors relating to how consumers perceive ethical product, and about the marketer’s ability to manage the ethical dimensions of a product. In the aspect of pricing, products with ethical characteristics tend to be more expensive than normal products. For example, utilitarianism advocates practices that maximize the overall sum happiness. In the consumer behavior literature, very little attention has been focused on the psychological mechanisms that enable consumers to propagate a system that implicates harm (Devinney, Eckhardt, & Belk 2007). Muncy & Vitell (1992) established a consumer ethics scale that examines the extent to which consumers believe that certain questionable behaviors are either ethical or unethical. Furthermore, Singhapakdi & Vitell (1991) found positive relationships between perceptions of ethical problems and the consumer of different aspects of feasible alternative solutions to solve an ethical problem. They are based on a particular set of values relating to the question of what is “right” or “wrong.” We're not here to pull a Moses and share the 10 ethical commandments your customer service team should abide by. 3. Romanians also felt they deserved more, but based more on their relative deprivation under years of Communism. Differing cultural reactions to consumption practices would be expected to occur, not only because moral values are socially and culturally constructed. 366 completed orders. It represents the values and patterns of thinking, feeling and acting in an identifiable group. Strong (1996) has listed four main reasons for the rise of ethical consumerism: Increased media coverage; increased levels of information; greater availability of alternative products, and the shift in values towards sustainable development. We provide affordable writing services for students around the world. For example, sales of Fairtrade Mark coffee were worth £6.6 million in 1996, with volume sales increasing by 39% (Mintel, 1997). Ethics become just one of the many values consumers may "purchase" in pursuit of consumer satisfaction (Holbrook, 1999). Both consequentialist and deontological approaches are open to two related criticisms that are relevant to ethical consumption. However, collectively consumers have the potential to exert considerable power, and when mobilized through the power of the internet or other media they can sometimes combine to wield it very effectively through boycotts or other forms of campaign to promote change (Auger et al. Changing trends of trade and customers, has forced business leaders to reiterate the scenario for identifying the need of evolvement much required to sustain in the market. Ethics in customer dealings is not only about external customers but is also about being completely open with internal customers and shareholders as well. The existence of the concept of right and wrong was mostly used to govern the behaviors of society members in different perspectives. Essay Help Online Service ’ Order an essay online from TFTH and get it done by experts and see the difference for yourself. How do ethics affect your role managing customer service? 4. Further lack of ethical behavior in the marketplace can also be seen by the increasingly high levels of counterfeit goods purchased around the world, whether they are pirated DVDs or fake Louis Vuitton handbags. While utilitarian considerations might be relevant in relation to evaluating collective, public decisions, they seem rather unrealistic as complete models of personal choice. Besides, moral philosophy is also an important determinant of individuals’ response to questionable business practice (Vitell, 1991). 6. Generally, customer ethics are defined as a set of ethics that service providers follow to ensure that they treat their customers with respect. Business ethics (also known as Corporate ethics) is a form of applied ethics or professional ethics that examines ethical principles and moral or ethical problems that arise in a business environment. (Chatzidakis & Mitussis, 2007). Singer argues that consequentialist approaches are more practical and realistic, in so far as starting with goals means that judgements of actions will always depend on contextual factors (Singer, 1997). The major difference between these two theories is that, deontological theories focus on the specific actions or behaviors of an individual, teleological theories focus on the consequences of those actions or behaviors (Hunt & Vitell, 1986). Drug are the one example that harmful healthy and many food product contain harmful chemicals such as preservative. Ethics studies the differences between right and wrong, and through these studies philosophers have developed several theories. Strong (1996) also incorporates all the principles of environmental (green) consumerism to the concept of ethical consumption, just adding the "people" element in it. You can view samples of our professional work here. Company produces harmful products in the marketplace. Philosophy often divides ethical theories are egoism, intuitionism, emotivism, rationalism, and the! Ethical consumers expressed their habits of buying products based on the circumstances rather the... Has developed in society that can collect those information and proof from the company... Are at least three major comprehensive theoretical models of decision making process for students around world. Define the right thing to do your Essays for you of philosophy that studies morals values! Business behaviors by our Essay writing service deontological or duty-based approaches define right action independently its... To human happiness or other favoured goals the differences between right and wrong, utilitarianism. 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